Two new Strategic Primers, in partnership with Music Ally & IMPALA are out and available.

One focuses on TikTok and covers everything you need to know to make the most of the platform: from its role in the market to marketing best practices, tools and opportunities as well as strategies for independent labels. The report also refers to current issues surrounding TikTok, including in relation to the community of independents.

Another one focusses on Instagram and explores the platform’s presence in the market as well as effective marketing strategies, and how independent labels can leverage its potential.

Other Primers on YouTube, Spotify, Amazon Music and Apple Music are also available for members.

Just drop an email to info(at)bima.be to get your copy of these essential guide.

Thx to IMPALA, MERLIN & Musically!